Consumers Begin To Spend More Time On their Smartphones and Tablets Than Watching T.V

In 2013, Apple sold 221.3 million iOS devices with 150.2 million iPhones and 71.1 million iPads. With over 170 million iPads sold worldwide till date consumers now spend more time than ever on these devices. According to a recent study, adults will spend more than five hours each day on "nonvoice mobile activities," including Internet use on phones and tablets, and about four-and-a-half hours watching TV. The average adult will spend almost an hour more on his or her phone this year compared to last year. According to another poll survey 60% of Americans spent between one and six hours a day viewing content on electronic devices.With these findings, it is clear that people increasingly spend more and more time on their their electronic devices such as phones, tablets, and PDA's each year. The details of the survey were as follows:

  • 1-3 hours: 31%
  • 4-6 hours: 30%
  • 7-9 hours: 22%
  • 10 hours or more: 12%
  • Spend no time: 2%

  • Marketers and advertisers need to be where their target consumer base is and the recent research shows that people are going to spend more time on their electronic devices rather than watching T.V. For businesses, this means responsive websites and apps are not just a mere requirement but a necessity.
    Orange IT is a leading provider of state-of-the-art responsive websites and mobile/iPad apps for more than half a decade. With hundreds of successful projects and a vast portfolio, Orange IT is one of Australia's first choice web and app development partner for several businesses, big, medium and small. The company has various packages to suit all needs from affordable websites and apps in Australia for small business to premium websites and tools for enterprises.
    With Orange IT's SEO services businesses can now attract customers to them rather than the other way around. These unique SEO techniques make sure consumers find you online and that your business stays ahead of the competition. This will not only increase the web traffic to your site but also drive consumers from various search engines and land them at you doorsteps.

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